Renewal
Higher NRR.
No renewal surprises.
Floe tracks every customer against the outcomes they bought. Your team walks in prepared.
The Problem
Most renewals are won or lost
long before the QBR.
By the time your CSM schedules the renewal call, the customer has already decided. Low adoption. Unresolved friction. Forgotten promises from the demo. The warning signs were there. Nobody caught them.
| Churn decisions made before CSM engagement | 70% |
| CSMs who feel underprepared for renewals | 63% |
| Revenue impact of 1% NRR improvement | Up to 12x ARR multiple |
Source: Bain B2B SaaS Retention Benchmarks 2025. McKinsey NRR Advantage 2025.
The Outcome
Every renewal brief.
Automatically prepared.
Floe tracks adoption against the goals each customer stated at the start. Surfaces risk early. Builds the full renewal brief before your CSM asks for it.
What they bought. What they used. What they ignored. Where expansion makes sense. All ready before the conversation starts.
Risk Caught Early
Floe sees the warning signs.
Weeks before renewal.
Dropping usage. Ignored features. Unresolved friction. Floe flags every signal in real time so your team can intervene while there is still time to change the outcome.
No more scrambling the week before the QBR.
Expansion Built Into Every Renewal
Your CSMs arrive
with the expansion story already written.
Floe identifies which features the customer has not used, which use cases align with their stated goals, and where expansion has the strongest business case. Your CSM walks in with a conversation, not a slide deck.
The Numbers
Before Floe.
With Floe.
| Before Floe | With Floe | |
|---|---|---|
| Churn caught proactively | Rarely | Consistently |
| CSM prep time per renewal | Hours | Minutes |
| Expansion opportunities identified | Ad hoc | Systematic |
| NRR impact | Baseline | Significantly higher |
Source: McKinsey NRR Advantage 2025.