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For Demand Gen · Pipeline sales accepts

Convert the traffic you drive.
Hand sales pipeline they want.

Floe helps demand generation leaders convert the traffic they drive into qualified pipeline. Every visitor gets a live demo instead of a form, Floe qualifies and briefs each one, and sends the brief to your team. Hand sales pipeline they accept, and prove demand gen sourced it.

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Instant

Demo

Qualified

+ briefed

Briefed

To your team

Last updated

The gate you own

Your conversion point is a form.

Every campaign you run ends at the same place — a book-a-demo form that converts a sliver of the traffic you paid for.

The handoff

Sales says your leads are bad. Floe fixes that.

Floe qualifies every demo and hands your AE a brief, so the pipeline you pass is pipeline sales accepts. The lead-quality fight ends.

Attribution

Prove demand gen sourced it.

Every demo, every question, every qualified prospect is briefed to your team, tied to the campaign that drove it. You can finally show the pipeline your spend created.

Speed to lead

Respond in seconds, not days.

A buyer who gets a demo while intent is hot is far easier to reach and qualify than one who waits for a slot. In one study, web leads called within 5 minutes had 21 times the odds of qualifying of leads called after 30 minutes.

Source · InsideSales.com and James Oldroyd, Lead Response Management study (2007, six companies' call data). More speed-to-lead data

Your scorecard

What changes on your funnel.

Demand-gen metricBeforeWith Floe
Speed to demodays, after a replyInstant
Lead to sales acceptancequality fightsqualified + briefed
Attributionpartialevery demo summarized, CRM where enabled
Coveragebusiness hours24/7, every timezone
FAQ

Questions. Ask Floe.

Does Floe integrate with our CRM and martech?
HubSpot and Salesforce, enabled on request: each qualified session adds a recap to the prospect's contact, by default once the prospect has confirmed their email address. Separately, your team gets a summary in Slack, Microsoft Teams or email.
Will sales actually accept these leads?
They arrive qualified and briefed, the thing today's leads get rejected for lacking.
Can we attribute pipeline to campaigns?
Yes. Each demo ties to the campaign and channel that drove the visitor.
How does this affect speed-to-lead?
Floe responds instantly, so your speed-to-lead drops from days to zero.

Turn the traffic you drive into pipeline sales wants.

Live on your product in 48 hours. Reach out for pricing.

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