Floe vs. Qualified (Piper): An AI Demo Agent vs. an AI SDR
Piper talks, emails and books the meeting. Floe shows the product. They differ on what the visitor sees, channels, and whether your reps can join.
Checked 1 October 2026 · Written by Floe
Qualified’s Piper is an AI SDR, now owned by Salesforce: it talks with website visitors by text, voice or video, follows up by email, qualifies and books meetings, and shows slides and content rather than your product. Floe is an AI demo agent: it runs a live, voice-led demo in your real product, qualifies the visitor and offers your booking page. Piper lets your reps join a conversation and nurtures leads by email; Floe does neither. Neither publishes prices.
Written by Floe. Every Qualified fact below comes from Qualified’s own site and is linked. If anything is out of date, email hello@floe.so and we will correct it.
Floe vs. Qualified at a glance
| Compared | Floe | Qualified |
|---|---|---|
| What the prospect sees | Your real product, driven in a real browser with a demo account, on every demo. | A conversation, with slides and content Piper pulls up. Not your product. |
| Channels | Your website and shareable demo links, with a recap email after the session. | Website conversations by text, voice or video, plus email follow-up and nurture. |
| Your reps in the conversation | Not possible: Floe cannot transfer a prospect to a person mid-session. | Reps can meet visitors over video, voice or live chat; agent handoff is listed on the Enterprise plan. |
| Languages | English and Hindi. | Multi-language support; the number is not stated. |
| Qualifying and booking | Asks up to eight of your qualification questions and offers your booking page (Cal.com or Calendly). It does not route between reps. | Qualifies on your criteria and books meetings in chat and by email, with conversation, email and meeting routing. |
| Where the lead goes | Summary to Slack, Microsoft Teams or email; HubSpot and Salesforce enabled on request. | Salesforce CRM and 20+ go-to-market systems, including HubSpot, Marketo, Outreach, Salesloft and Slack. |
| Pricing | Not published; tailored to your demo volume. | Not published. Three plans (Premier, Enterprise, Ultimate) sized by monthly web sessions, all “Contact us”. |
| Setup | Two script tags and a demo account, then about 48 hours with the Floe team. | The vendor says up and running in less than 30 days. |
| Ownership | Independent. | Salesforce completed its acquisition of Qualified on 1 April 2026. |
Qualified facts from its AI SDR page and pricing page; the acquisition from Salesforce, checked 1 October 2026. Floe facts from the Floe docs.
The difference that matters: a conversation about the product, or the product
Both greet a website visitor, answer questions, qualify and book a meeting. They differ in what happens when the visitor asks to see the product.
Piper is an AI SDR. Qualified’s own example has Piper pull up a short slide presentation and give the sixty-second version. It carries the conversation across the website and the email inbox, routes to the right rep, and lets a rep step in live. The product demo happens later, in the meeting it books.
Floe is an AI demo agent. When the visitor asks to see the product, it operates your real product in a browser and talks them through it, then offers your booking page. It does not email leads or put a rep into the conversation. Many teams would run both: a chat or SDR tool across the site, and Floe on the demo call-to-action.
Where Qualified is stronger
Where Floe is stronger
Which should you choose?
Choose Qualified if
- You run Salesforce and want an AI SDR built around it
- You want email follow-up and nurture as well as website conversations
- Your reps need to join live conversations
- Booking qualified meetings, not showing the product, is the goal
Choose Floe if
- Your buyers ask to see the product before they talk to sales
- You want the first meeting to start after the demo, not before it
- You want a demo agent beside the chat or SDR tool you already run
Frequently Asked Questions
Does Piper show the product?
Did Salesforce buy Qualified?
Can Floe and Qualified be used together?
How much does Qualified cost?
Related comparisons
Last updated
Show visitors the product, not a slide
Start a live, voice-led demo of Floe itself, the same way your prospects would.